The Dubber Corp Ltd (ASX: DUB) share price has been a very positive performer on Thursday.
In morning trade, the unified call recording service provider's shares are up 8.5% to $2.92.
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Why is the Dubber share price charging higher?
Investors have been bidding the Dubber share price higher this morning following the release of a positive announcement.
According to the release, Cisco Webex Calling and Cisco Unified Communications Manager Cloud (UCM) will now include Dubber call recording as part of all Cisco Webex and UCM services at no additional cost to users.
If a user or business requires additional features, such as extended storage, video recording, transcription, sentiment analysis or AI-enriched insights, they can then upgrade their Dubber plan from within Cisco's Control Hub with immediate access and effect.
The company notes that a major concern for businesses is meeting compliance obligations, regardless of the employee work location. Dubber's technology can help business users achieve this.
Dubber's COO, James Slaney, explained: "Business and Government require more than personal call recording. They need conversations to be captured in a way that is compliant and converted to data for revenue intelligence, dispute resolution, proactive compliance and customer service. Today's announcement is proof not only of the scalability of Dubber, but the potential we and Cisco see in tapping voice data to improve the performance of businesses and governments worldwide."
Foundation partner
In addition to the above, Cisco will become Dubber's first major Foundation Partner. The Dubber Foundation Partner Program utilises the scale and native cloud capability of the Dubber platform.
This enables a service provider to embed Dubber within their core service and make basic call recording available for every user as a standard feature. After which, Dubber and its Foundation Partners are then able to cross and upsell richer functionality for compliance, AI services, additional storage, insights and more.
Dubber's CEO, Steve McGovern, spoke positively about the deal.
He said: "Cisco and Dubber share a common vision of the way that voice data will become a critical resource for all businesses and users in the future. This marks a major milestone in increasing the ubiquity of Dubber as the Unified Call Recording and voice data layer for the world's leading collaboration platforms."
The Dubber share price is now up 67% in 2021.
